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Focus Clinic: Building Sustainability Into Supply Chains for the New Reality

Presented by: Peter Murray

Date: Friday, April 17, 2009

Time: 9:00 AM - 10:15 AM

DuPont has been using the term “New Reality” since last summer to describe the incredible mash up of global issues that resulted in a rapid run up of commodity and energy prices, followed by the unwinding of the credit markets and the rapid decline of the global economy. The range of challenges including climate change is greater than any of us have experienced in our lifetimes.

As supply chain practitioners and professionals we are front and center of most of these issues – whether its dealing with the aftermath of a hurricane or managing the risk to reduce disruptions in ocean transport to working through customer credit issues, when customers are faced with dual issues of weak share price and tightened credit. All this in a world where complexity is exponentially increasing in terms of global reach and demand drivers. In this new reality we have the added challenge of the importance of making sustainability part of our lives and our work – to live with and to counter some of the effects of living to the edge of our means in relationship to our environment and global community.

How do you make of sense of this new reality in planning and designing supply chains especially as we work in a demand driven world?

At this session we will look at the increased opportunity of creating both effective and efficient demand driven supply chain performance with the inclusion of sustainability as a key component of supply chain performance and design.

We will spend about an hour to:

  • Establish a foundational understanding of what sustainable or green supply chain management is about
  • Demystify it and give you confidence that it is amenable to planning and execution
  • Provide some specific and actionable approaches to seeing Triple Bottom Line (TBL) results for People, Profits, and Planet.

In the process, I hope to share some memorable stories, anecdotes, frameworks, and have some fun

Peter Murray

Peter W. Murray, CIRM is DuPont’s Demand Management Competency and Process Leader. He is an architect and driver of DuPont’s shift from a functional to a strategic approach to supply chain management. Recognized by Aberdeen's 2008 Supply Chain Process Excellence Award and DuPont's move to #2 in the AMR Supply Chain rankings from #5.

Peter’s current focus is on implementing demand management and executive sales and operations planning across DuPont’s global business through DuPont’s Integrated Business Management initiative.

Accomplishments with DuPont include:

Developing and leading the foundational supply chain competency program, this was recognized by APICS with the 2007 Corporate Excellence in Education Award.

Led the global supply chain process for a major joint venture between DuPont and DowChemical.

Led a major redesign and implementation of an integrated supply chain in Europe using the SCOR model significantly cutting costs and inventory, while improving customer service to benchmark levels.

With over 19 years of experience for a number of major companies including Raytheon and Newell Rubbermaid. He led the contract supply chain to world class performance for Microsoft’s Window 98 and Motorola’s V-Series mobile phone components. His experience includes LEAN transformations, S&OP, supply chain, demand and product management.

Peter is APICS CIRM Certified, an Oliver Wight Certified Lead Instructor for Integrated Business Management and Demand Management and a certified SixSigma Greenbelt and Champion. Peter has been a contributor to and a speaker for the Supply Chain Executive Board, APICS, and Logichem. He was also on the development team for the APICS Certified Supply Chain Professional certification body of knowledge.

Peter is located at DuPont's headquarters in Wilmington, DE USA. You can learn more about DuPont the "world's most dynamic science company" at DuPont.com.